And the Winner is....

Donald Trump's new Apprentice is...
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Congratulations, Sean!

Sean pulled out a major victory and demonstrated why he will be a great asset to the Trump organization.

Whey did Sean win?

1. He wanted it more -- he had "The Eye of the Tiger"
2. He focused on the most important customer -- Donald Trump
3. His real world business experience gave him the ability to manage a large event. Lee crumbled, Sean excelled.
4. Sean picked the right team.

When asked early on in interviews why they should be the next Apprentice, Sean cited his passion. Lee cited his loyalty.

In the interviews before they headed down to the boardroom for the last time, Sean said:

Now is the time. Don't even think about losing. Just go in there and win. Be as passionate as your want to be. I mean I think Mr. Trump appreciates passion. And if I get my point across and Lee starts attacking me, I'll start attacking back.

Lee, on the other hand, had this to say:

I'm very confident going head-to head with Sean. At age 33 I'm gonna be so far beyond what Sean is. I mean look -- we're both at the same place now.

But the real difference came in the boardroom when Trump asked the candidates why they should be the Apprentice.

Sean said that with his experience, he can hit the ground running. In a couple weeks he can have his real estate license, or be up to speed on a project and manage it for Trump. "I can make you millions," assured Sean. He focused on what he is prepared to do toady or in a couple weeks.

Lee on the other hand, focused on how he could learn. He said he epitomized the word Apprentice. He said he could do what Sean could, but focused on how quickly he would learn.

In other words, Lee made a critical job interview mistake (though he still interviewed better than this guy) -- he focused on what the employer could do for him.

Sean focused on what he could do for the employer.

That is a huge difference. And, ultimately, that's why Sean won.

Whether selling yourself to a potential employer, selling a product to a customer, or selling an idea to an unruly mob, you have to think about and focus on what's in it for your audience -- not you.

By the way, what was that hideous outfit Roxanne was wearing? It looked like the outfit she and Allie designed for the housekeeping staff at Embassy Suites.